Job Description

WHO WE ARE:

Fiercely independent. Passionately creative. Fueled by data.

Ayzenberg Group, based in Pasadena, CA, is one of the largest, privately held advertising and media companies on the West Coast. A culture of curiosity, we're filled with player/coaches who care about the work from the top down, and team members with an entrepreneurial mindset. We are an equal opportunity employer.

"Okay, nice jargon, but what does that actually mean?" Good question.

Basically, we believe we can do the best work possible, while still being kind and respectful to everyone involved.

We strive to macro (not micro) manage and give all team members the support and freedom they need to thrive—both professionally and personally.

In a nutshell, whether you're a client or a team member, we want you to love it here.

WHO WE'RE LOOKING FOR:

We’re looking for someone who is fluent in social media culture, a fan of PC Gaming MOBAs, deeply familiar with the world of trading card games, and passionate about creating engaging content in all forms - whether it’s copy, images, or on occasion, short-form video.

You’ll collaborate closely with the project manager and engagement manager to develop social-first posts and campaigns across Instagram, Twitter, (and sometimes TikTok!) for a major gaming brand.

Reporting to the Group Creative Director, you’ll be a key player in shaping the brand’s social presence. From ideating trading card–inspired concepts to producing eye-catching images and videos, you’ll help bring the game’s universe to life on social.

The day-to-day:

• You’ll leverage your skills in Photoshop to turn ideas into polished visuals tailored for Instagram and Twitter.
• You'll ideate and execute social content concepts, from visual showcases to on-brand memes
• You’ll leverage strong copywriting chops and can write for social with clarity, wit, and brand voice.
• You’ll put your social-first ideas into slides in a way that clients can easily understand and approve.
• You’ll develop expertise in the trading card game you are working on
• You’ll stay connected to gaming and all the latest trends going on in the industry
• You will design assets optimized for Twitter and Instagram
• You have a strong sense of humor and know how to apply it in a way that makes sense for a brand.
• You have a strong sense of accountability. You deliver on your promises and take responsibility for your actions.
• You can manage multiple, simultaneous projects amidst strict deadlines and (sometimes) stressful situations.
• You grasp the big picture, but your attention to detail is an even greater strength.
• You maintain a healthy work-from-home responsibility. If WFH you are online and available during work hours for virtual meetings, stay connected on Teams chat, and use your independence to be productive.
• You’re inspired by the opportunity to build gaming and trading card centric creative that achieves high engagement and reach.

**Note: This is an ongoing freelance role with part-time hours.

WHAT YOU'LL (IDEALLY) BRING TO THE TABLE:

• 2+ years of content creation experience for a brand (1+ at an advertising/marketing agency and/or entertainment/gaming company).
• A passion for and deep knowledge of trading card games
• Mastery of necessary design tools such as Photoshop (Premiere/After effects a strong plus!)
• An understanding of social/internet culture and how that impacts/inspires assets visually.
• A passion for building compelling creative for social media including Twitter/X, Instagram, TikTok and YouTube.
• The ability to bring brand style to life through exciting concepts and assets.
• A broad portfolio with varied clients (tech, gaming, or entertainment is a major plus).
• Technical knowledge and understanding of social media platforms, what works, and how to design for greatest impact.
• Exceptional written and communication skills, including presentation skills – both verbally and in writing.
• Creative problem-solving skills.
• A desire to learn, grow, and contribute in a fast-paced creative environment.
• Ability to work well both independently and as part of a team.
• Proven time management and organizational skills.
• Experience juggling multiple projects simultaneously.

Nice to have:

• Previous experience in social media management or designing assets for brands on social.
• Previous experience working on Trading Card Games.
• Previous experience in gaming (or if you just game casually yourself) is a huge plus!
• Previous experience building video assets for brands on social.

So, if you've read this far and have that butterflies in your stomach feeling, send us your resume, we'd love to hear from you.

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